Lead-to-Cash E2E¶
Lead converted, deal closed, work delivered, invoice paid, and margin reviewed
A lead came in. Somewhere between there and the invoice, it stalls.
- Area: Sales & Clients
- Time savings: Typical run: Weeks to months — runs across the full sales and delivery cycle
- Try it: "New lead or prospect enters the pipeline — orchestrate the full journey to cash collected"
- Compounding: Each run refines templates and context — 7 automated steps improve with accumulated data
- Frequency: Per opportunity
- Published: 2026-08-01
Inputs¶
- 👤 Lead source and initial contact information
- 📦 Product or service being sold
- 📋 Deal value estimate
- 📅 Timeline expectations
- 📋 Delivery scope (once deal closes)
What BOB does¶
- icp-discovery + lead-qualifier → identify if prospect matches ICP, score with BANT/MEDDIC
- Review qualification and decide: pursue, nurture, or disqualify
- research-company + prospect-audit → deep prospect research, score company fit
- decision-maker-mapper → map buying committee and identify champion
- proposal-writer → draft proposal from meeting notes and client intelligence
- Review proposal, adjust pricing, send to prospect
- create-client → on deal won, set up client workspace with profile, contacts, project folders
- invoice-description → generate invoice line items from completed work
- Review and send invoice, track payment
- ar-followup → follow up on overdue invoices, escalate as needed
Outputs¶
- 📊 Lead Scorecard.md
- 📋 Buying Committee.md
- 📋 Won Deal Record.md
- 🏢 Client Workspace
- 📄 Invoice.pdf
- 📋 AR Follow-up Log.md