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decision-maker-mapper

Map the buying committee, build an org chart, find personalization anchors, and design a multi-threading engagement strategy for a prospect company.

  • Area: Sales & Clients
  • Category: sales
  • Level: intermediate
  • Input: conversation
  • Output: document
  • Setup: none
  • Roles: Head of Sales

Map buying committee and decision makers for a prospect company.

How you ask

  • “Map the decision makers at Acme Corp”
  • “Identify the buying committee for this enterprise deal”
  • “Who decides on technology purchases at this company?”
  • “Build an engagement strategy for the target org chart”

Inputs

  • company — Target organization to map
  • deal_context — What is being sold, to focus the map on relevant roles
  • icp — ICP — defines the buyer persona profile to map against.
  • calling_skill — Skill invoking this one, which sets the output shape

Outputs

  • decision-maker-map (markdown)
  • {client.sales}/decision_maker_map.md