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product-marketing-context

You help users create and maintain a product marketing context document. This captures foundational positioning and messaging that other marketing skills reference.

  • Area: Marketing
  • Category: marketing strategy
  • Level: beginner
  • Input: conversation
  • Output: document
  • Setup: none
  • Roles: Head of Marketing, Product Manager

Creates or updates the product marketing context document that captures positioning, messaging, competitive landscape, and customer language.

How you ask

  • “Set up our product marketing context document”
  • “Create a positioning and messaging foundation for our product”
  • “Update our marketing context with new competitive insights”
  • “Build the context file so other skills can reference it”

Inputs

  • client_product — Client product identity, same schema as the company product note. Read in client mode.
  • request — What to produce
  • scope — company, or a client-id under client.root — a string with one reserved value, not a closed set
  • products — loaded from your vault context
  • mode — write (regenerate) or check (flag drift) (write | check)

Outputs

  • marketing-context (markdown)
  • {company.marketing-context}
  • {scope.marketing-context}