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strategic-storytelling

Turn product or initiative context into a persuasive story with a defined audience action.

  • Area: Strategy
  • Category: product management
  • Level: beginner
  • Input: conversation
  • Output: document
  • Setup: none
  • Roles: CEO / Founder, Head of Marketing, Product Manager

Creates product pitches, memo narratives, and leadership storylines using a five-act structure, proof points, and audience-specific calls to action.

How you ask

  • “Create a product pitch using a five-act narrative structure”
  • “Build a strategic story for our board presentation”
  • “Write a talk track that frames our features around stakes”
  • “Draft a memo narrative for our new product initiative”

Inputs

  • product — What is being pitched
  • audience — Who hears it and what they care about
  • change — The change the organization must get behind
  • resistance — Where pushback is expected and why
  • thesis — The argument the deck must land
  • evidence — Supporting data points

Outputs

  • source-client (markdown)
  • strategic-narrative (markdown)
  • {client.knowledge-base.product}/strategic-storytelling-{YYYY-MM-DD}.md
  • {company.knowledge-base.product}/strategic-storytelling-{YYYY-MM-DD}.md