You need leads.¶
End-to-end lead gen with ICP targeting and conversion funnel
You need leads. But your ICP is vague, your content is scattered, and your funnel leaks.
Outcome: ICP defined, content calendar built, nurture emails written, conversion paths optimised.
- Area: Sales & Clients
- Time savings: ~10 hrs manual → ~3 hrs automated (3× faster)
- Try it: "Client needs predictable lead flow"
- Compounding: ICP data and content assets compound — each cycle refines targeting
- Frequency: Per new offering or market push
- Published: 2026-03-30
Inputs¶
- 🏢 Client name, industry, and website
- 🎯 Target market / geography
- 💰 Budget constraints
What BOB does¶
- icp-discovery → define ideal customer profile
- social-media-audit → assess current social presence
- brand-voice-generator → extract brand voice guidelines
- Review ICP, audit findings, and brand voice
- content-strategy → build topic clusters and calendar
- social-content → write platform-specific posts
- email-sequence → create nurture sequences
- cro → optimize landing pages and conversion paths
Outputs¶
- 👤 ICP profile and persona
- 📅 Content calendar (4+ weeks)
- 📧 Email nurture sequences
- 📈 CRO recommendations
Benefits¶
- 3× faster
- ICP targeting sharpens each cycle
- Full funnel — not just top-of-funnel